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Deliveroo23 days ago

CRM Executive - Retail

onsite🇬🇧GBLondon, United Kingdommid2–4 yrs exp

Recruiter Fit Breakdown & Candid Summary

1

Deliveroo is seeking a CRM Executive to join their Central CRM team in London to plan, execute, and optimise automated and bespoke campaigns for the Retail business.

2

The ideal candidate brings 2-4 years of email application and CRM platform experience, with strong data analysis capabilities and familiarity with tools like SQL, HTML, or scripting.

3

This role suits data-driven marketers who thrive in a fast-paced environment and enjoy cross-functional collaboration.

4

Applicants without foundational CRM platform experience or those who prefer purely creative marketing roles without technical data manipulation should not apply.

Role Responsibilities

  • 1Own the strategy, execution, optimisation, and reporting of automated and bespoke campaigns across channels such as email and push.
  • 2Perform data targeting, segmentation, and analysis by pulling, manipulating, and interpreting data.
  • 3Collaborate with the UKI CRM Manager and UK Marketing Team to support the marketing calendar through CRM channels.
  • 4Partner with the Retail marketing manager to create and deploy test and learn strategies including A/B testing.
  • 5Proactively report on campaign performance to stakeholders and propose or manage changes as necessary.
  • 6Manage multiple projects simultaneously, prioritising effectively across competing issues.

Skills Matrix

Must-Have Skills

7 required
Email marketing(email application experience)
CRM platform(campaign management platform)
Data analysis(analytical skills)
Marketing automation(automated CRM programmes)
SQL
HTML
Stakeholder management

Nice-to-Have Skills

2 preferred
A/B Testing
AI tools(AI utilisation)
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