Snowflake•29 days ago
Senior Marketing Systems Architect
Recruiter Fit Breakdown & Candid Summary
1
This is a high-level technical role for a MarTech expert who prioritizes systems architecture over campaign execution.
2
The ideal candidate has deep experience managing complex integrations between Salesforce, Marketo, and data warehouses like Snowflake.
3
This role is not for generalist marketing managers; it requires a hands-on engineer who can manage data flows, SQL, and reverse ETL processes.
4
Candidates must be comfortable working in a fast-paced, AI-forward environment where technical governance and stack rationalization are key priorities.
Role Responsibilities
- 1Design and optimize marketing data architecture across Salesforce, Marketo, and Snowflake.
- 2Manage and audit the Marketo-to-Snowflake data sync and field mappings.
- 3Redesign segmentation and audience architecture for global scalability.
- 4Lead MarTech stack rationalization, including cost-benefit analysis and platform consolidation.
- 5Collaborate with GTM and Data Engineering teams to implement scalable technical solutions.
- 6Establish technical standards and governance for future AI-powered marketing automation.
Skills Matrix
Must-Have Skills
Marketing Operations(MarOps)
Salesforce
Marketo
Snowflake
SQL
Reverse ETL
Data Architecture
System Integration
Nice-to-Have Skills
Hightouch
Clay
CDP(Customer Data Platform)
API
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