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Ashby25 days ago

Sr. Product Marketing Manager, Enterprise

remote🇺🇸USRemote, USsenior

Recruiter Fit Breakdown & Candid Summary

1

Ashby is seeking a Senior Product Marketing Manager to own their Enterprise segment narrative, content, and sales enablement.

2

The ideal candidate excels at problem-solving complexity, working with sophisticated buyers, and possesses a strong background in product marketing, sales enablement, competitive intelligence, or

3

This role requires deep customer research and first-principles thinking to craft messaging for complex buying committees including Finance, Legal, and Talent leaders.

4

This position is not suited for individuals who rely on corporate jargon or prefer surface-level marketing without close cross-functional partnership with sales and engineering.

Role Responsibilities

  • 1Conduct deep research and develop messaging for the full Enterprise buying committee across Finance, Legal, Analysts, and Talent leadership.
  • 2Translate Ashby's company-level narrative into a story that resonates with Enterprise and upper mid-market buyers.
  • 3Maintain the Enterprise messaging framework to empower Sales, Solutions Engineering, and Customer Success.
  • 4Partner deeply with Sales Leadership and Solutions Engineering to identify opportunities and develop Enterprise-specific enablement and campaigns.
  • 5Own unique Enterprise content and collateral including case studies, decks, one-pagers, ABM campaigns, TCO reports, and ROI content.

Skills Matrix

Must-Have Skills

4 required
Product Marketing(PMM)
Sales Enablement
Enterprise GTM(Enterprise go-to-market)
B2B SaaS

Nice-to-Have Skills

2 preferred
Competitive Intelligence
Solutions Engineering(Solutions Consulting)
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