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OpenAI23 days ago

Brand Strategist, ChatGPT

🇺🇸USSan Francisco, USsenior10+ yrs exp

Recruiter Fit Breakdown & Candid Summary

1

This is a senior-level strategic role for a seasoned brand leader with over a decade of experience in technology.

2

The ideal candidate is already deeply immersed in AI, comfortable with ambiguity, and capable of driving strategy from high-level positioning down to hands-on creative execution.

3

This role is not for those who prefer rigid processes or defined playbooks; it requires a proactive, high-agency mindset to identify and solve undefined problems.

4

Candidates must demonstrate a track record of influencing product and business decisions, not just executing marketing campaigns.

Role Responsibilities

  • 1Define and evolve ChatGPT's market positioning and narrative across diverse audiences and product features.
  • 2Lead high-impact brand and product marketing initiatives, prioritizing efforts in a fast-paced environment.
  • 3Translate complex technical capabilities and market signals into compelling creative briefs and launch strategies.
  • 4Identify underserved market opportunities and build the business case to pursue them.
  • 5Develop scalable frameworks for positioning, narrative development, and creative briefing.
  • 6Collaborate cross-functionally with product, research, design, and communications teams to ensure brand consistency.

Skills Matrix

Must-Have Skills

5 required
Brand Strategy
Product Marketing(PMM)
AI Literacy(Generative AI)
Strategic Positioning
Creative Briefing

Nice-to-Have Skills

3 preferred
Prototyping
Market Research
Team Mentorship
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Grounded Observations to Note

Ambiguous environment

"build new approaches where no playbook exists"

High pressure/High agency

"OpenAI has a high-agency culture, and this is an especially dynamic and proactive team."

Ready to submit your application?

Apply directly on OpenAI's official job portal.