Vanta•26 days ago
Senior GTM Strategy & Operations Manager, Top of Funnel
Recruiter Fit Breakdown & Candid Summary
1
This role suits an experienced RevOps or Sales Operations professional with deep expertise in lead-to-account operations, territory management, and B2B SaaS go-to-market motions.
2
Candidates must balance strategic thinking with a hands-on, detail-oriented execution style to solve complex pipeline and coverage challenges.
3
Applicants without significant experience in high-growth B2B SaaS revenue operations or top-of-funnel workflows are unlikely to succeed.
Role Responsibilities
- 1Own day-to-day execution of Top-of-Funnel operations, managing processes, data, systems, and business logic for lead-to-account, territory, and AE coverage
- 2Manage ongoing territory strategy to ensure balanced, high-quality coverage for AEs and SDRs.
- 3Design and optimize AE coverage and account pairing strategies to improve pipeline generation and progression.
- 4Identify and lead end-to-end Top-of-Funnel initiatives from problem definition and analysis through implementation and measurement.
- 5Partner closely with AEs, SDRs, Sales leadership, and cross-functional teams (Marketing Ops, GTM Systems, Analytics) to operationalize scalable improvement
Skills Matrix
Must-Have Skills
GTM Strategy & Operations(Revenue Operations)
B2B SaaS
Territory Management
Lead Routing(lead-to-account operations)
Nice-to-Have Skills
No optional skills specified for this role.
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